Lynn Fergusson

Lynn Fergusson

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Lynn, Co-founder and Partner with Social Impact Advisors (SIA), is an engaging and approachable leader and facilitator with a strategic focus and ability to connect the dots. She’s known for gently pushing clients to higher impact.

Lynn Fergusson is co-founder and Partner at Social Impact Advisors. She helps non-profit and social purpose organizations across Canada focus on their results and achieve a meaningful social impact. She is a strategy coach/facilitator in the McConnell Foundation’s Innoweave program, in Impact & Strategic Clarity, Collective Impact, and Impact Measurement, and in Laidlaw’s Youth CI program, helping non-profits and cross-sector collectives improve their impact. Whether through these programs or customized SIA engagements, Lynn works with clients to align teams to create impact statements, Theories of Change, action and measurement plans, laying the foundation for a strategic plan. She can help social purpose organizations align to the Common Foundations for Impact Measurement.

For a decade, Lynn has also been teaching an experiential course at the DeGroote School of Business, McMaster University, in Strategic Philanthropy & Leadership, where she has also taught an MBA course in Corporate Social Responsibility & Sustainability. Lynn also leverages teaching and capacity building in working with SIA consulting clients, as well as in continuing to co-design courses for McMaster and the nonprofit sector, serving the nonprofit sector and its future employees.

Her background includes various leadership roles at GE over 16 years, including on the National Executive, leading the Six Sigma Quality initiative in Canada and leading the employee volunteer organization across Canada. As a result, she approaches her work from a strategic and data-driven perspective, with the end in mind, while ensuring strong stakeholder engagement throughout the process. She is thrilled to have been applying this expertise to the social benefit sector across Canada for more than a dozen years.

Lynn holds a Bachelor of Arts in Honours Business Administration from Ivey, MBA from Schulich and a Certificate in Adult Training & Development from OISE (University of Toronto).

Based in Burlington, Ontario, Lynn serves on the Habitat for Humanity Halton-Mississauga-Dufferin Board of Directors.

Social Impact Advisors is a Certified B Corp, meeting higher standards of transparency, accountability and performance, using the power of business to solve social and environmental problems and offering a positive vision of a better way to do business. Social Impact Advisors is recognized among B The Change’s most recent Best For The World Honorees. We’re proud to have supported over 200 hundred social purpose organizations towards making a more significant impact.

Areas of Expertise

Collective Impact, Impact and Strategic Clarity, Impact Measurement

Working Language(s)


Innoweave Clients

Body Brave/Eating Disorders Collective, Canadian Environmental Granters' Network, Circular Economy Lab/The Natural Step, Early Childhood Educators of BC, Green Economy Canada, Hong Fook Mental Health Association, McMaster Office of Community Engagement, Niagara Children's Table, Oakville Community Foundation/Halton CAS Collective, PolicyWise, Regent Park Executive Directors' Network, Sierra Club of BC, Toronto Renewable Energy Co-operative/Tapestry Community Capital, United Way Burlington & Greater Hamilton, United Way Kingston/Youth Out Loud Collective, Upper Thames Conservation Authority/Back to the River Collective, Youth Without Shelter, youthCAN Collective

Other Clients

Brookfield Institute for Innovation + Entrepreneurship, Canadian Mothercraft Society, Canadian Institute for Health Information, Canadian Poverty Institute, ELFEC, City of Toronto Children's Services, Syntegrity Group, Osgoode Youth Association/Rural Youth Mental Health Collective, The Atmospheric Fund (TAF), Toronto Child and Family Network, Support & Housing Halton, Sustainability Network

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