Keith Jones

Keith Jones

British Columbia
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Based in Victoria, BC and serving organizations across Canada, Keith facilitates and co-designs strategies and implementation plans on complex or wicked challenges involving multiple stakeholders who typically represent a diverse range of knowledge, experience, and sectors. His approaches draw on the principles of collaboration, building trust, systems thinking, learning, and the power of purposeful dialogue. These principles, processes, and tools align directly with and complement the five conditions for collective impact.

Keith’s public, private and non-profit clients co-create detailed transformative strategies which capture their collective strategic intentions, how these intentions will be realized, and where each stakeholder needs to contribute. An extensive array of graphical representations support these strategies and implementation plans and help the stakeholders better understand how change and transformation will be achieved. Various strategy and planning processes and products allow our clients to create powerful narratives, identify priorities and high points of leverage; recognize gaps; assign roles, responsibilities, and accountabilities; and, report on progress. Keith is an Educator, Mentor and Master Practitioner of the Challenge Dialogue System including being an expert in Collaborative Outcome Mapping using Theory of Change methodologies.

Areas of Expertise

Collective Impact, Policy Engagement, Scaling Impact

Working Language(s)


Other Clients

Victoria Foundation (food security), Greater Victoria Alliance for Literacy, Greater Victoria Local Immigration Partnership, City and community of Abbotsford (homelessness, affordable housing), Capital Regional District-Victoria (homelessness), FuseSocial and Regional Municipality of Wood Buffalo (community resilience), City of Markham (community diabetes), Royal Roads University (climate change adaptation), whole of Government of Alberta (wellness), whole of Government of BC (open data), Edmonton Chamber of Volunteer Organizations (system mapping)

Contact Information